Highlights from a crash course in ideation acrobatics.
A TVC for AncestryDNA with the prop ‘find the real you’.
A print campaign for Removery with the prop ‘nothing needs to be permanent’.
A digital idea for Bumble with the prop ‘empower women with every connection’.
A direct idea that debunks the concerns of EV sceptics for Tesla with the prop ‘make up your own mind about an EV’.
A creative business idea that helps ‘keep Australian music festivals alive’.